In the fight for highest ROI, in terms of marketing tactics, referrals come out on top every single time. And it's not even close. When compared to inbound marketing, email campaigns, PPC ads, SEO and the rest, referral marketing as the highest ROI by far.
So it's no surprise that referrals are a huge point of interest for a lot of businesses. Read on to see why referrals are so important and some of the best methods for gathering referrals.