<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=180786422265129&amp;ev=PageView&amp;noscript=1">

November 17, 2017

Inc Magazine: 7 Black Friday and Cyber Monday Sales Tips to Make this Holiday Season Your Best Ever

Written by Inc Magazine

      This week the pumpkins came down, and the white lights went up in my Manhattan neighborhood signaling that the holidays are just around the corner. Which means that Black Friday and Cyber Monday are just a credit card swipe away.

Marketing, Business Tips, small business Keep Reading »

November 8, 2017

Success Story: Obot Electric Uses BizX to Grow Business

Written by BizX

Everyday smart business owners leverage BizX with a common purpose – to upgrade their businesses and lives. BizX members understand the power of collective, the volume of the crowd, the opportunities in the Sharing Economy. Watch the short, 30-second clip of how BizX works for Obot Electric.  Lee Travis, Owner - Obot Electric Pt. 1 from BizX on Vimeo. My name is Lee Travis, and I own Obot Electric which is an electrical contracting company, both commercial and residential. We do new construction, we do retrofit, we do electrical service work. We use BizX for everything from the vehicle wraps for our vans out in the streets to recently we are renting vans because of our growth. We are using media, radio, newspaper, magazine advertising to drive more cash business into our facility. And we find that BizX jobs that we do leads to cash referrals, so it's been a very good experience for us.            SPACE

Member Spotlight, Marketing, Community, small business, B2B Commerce, new business Keep Reading »

October 29, 2015

Encouraging the Share, Not Just the Sale

Written by Matt Beuschlein

Marketing is about communicating the value of a brand, product or service to consumers to attract new business. One of the best ways to communicate that message through existing fans. In today’s fast paces social media driven world, it’s often forgotten that one of marketing’s main goals is to get people to talking about the brand or message. The real challenge is finding ways to incorporate a social element into your marketing campaigns to encourage people to share your content. Let’s take a step back and see how we can encourage people to talk about your company and your brand.

Marketing Keep Reading »

September 18, 2015

Turning Influencers into Brand Champions

Written by Matt Beuschlein

Gone are the days when it was only the morning news shows and Oprah who told us what products to buy. Now, we just trust strangers. That’s right, 33 percent of millennials, which represent about a fourth of the American population and possess $200 billion in annual buying power, rely mostly on blogs before they make a purchase. Marketers are taking notice, trying to find ways to implement blogs and other user generated content into their marketing campaigns. But a blog can’t simply be written by your CEO, that’s not who millennials want to hear from. What these powerful shoppers are looking for is content from peers and celebrities on what’s hot and what’s not.

Marketing Keep Reading »

August 26, 2015

How Culture Can Affect Marketing

Written by Matt Beuschlein

The chicken or the egg, it’s an age-old question. But today I’m talking about marketing and culture, which comes first? Are marketing campaigns the result of cultural influence, or does culture adapt based on marketing? Andy Badalamenti, creative director, copywriter and content developer, recently contemplated this idea in his LinkedIn blog post “Is marketing driven by culture, or is culture driven by marketing?”

Marketing Keep Reading »

Popular Posts

Contact Us Today

We're ready to deliver new customers and better cash flow.