A main reason companies join a B2B barter exchange is to gain more market share, which is often an expensive and time consuming task in the cash market. In a cash market, companies hire new sales staff, offer special discounts or promotions or spend on advertising or other marketing campaigns to obtain new customers, which [...]

By Heather Popa, Account Executive I love when members are able to take full advantage of the network and use barter as a part of their continuous business model. A locally renowned wine bar was looking to save cash to increase their bottom line, so they incorporated BizX into the business and found ways to [...]